Emotional this morning.....

[osodecanela]

Perhaps its the events of yesterday, perhaps not. Six states coming over to Marriage Equality in one fell swoop with 5 (if not 10, once the 9th circuit rules) to follow in short order is pretty momentous. The new reality that we will likely be at 35 states by X-mas, if not Thanksgiving is pretty damned remarkable. I'm grateful, I'm happy I'm thrilled I'm ecstatic!

In looking on the net to see if there was anything yet from either the 9th or the 6th, instead I saw a short blurb about a Canadian Cheerios ad featuring 2 Quebecois gentlemen and their adopted toddler. It's a short ad, part of a series of spots pushing connections of the people in them to one another. There's an American counterpart to their campaign featuring a man working the night shift, whose young son meets him at the late night 'breakfast' table, to have a meal with him before he leaves for work. I saw that ad this morning just before leaving for work and the Canadian ad just now. Both are heart stealers and both left me with moist eyes. Yeah, I know that it's an adman's pitch to sell a product, but like Cheerio's ads last year featuring the inter-racial family, it's good to see us recognized as demographic they need to appeal to.

Comments

[furr-a-bruin.livejournal.com]

The thing this makes clear to me is that since the noise morons kicked up about the Cheerios ad with the interracial family didn't stop them running another ad with the same family and then going on to the piece with the two gay men and their adoptive daughter ... or the similar incident with Honey Maid showing a gay couple in one of their ads -- major companies are well over the idea that seemed to be in place for a long time that they couldn't afford to anger the bigots. It seems clear now that many companies realize that being inclusive is the winning bet, not pandering to the narrowminded.

That in itself is a victory.